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6 Observations About LinkedIn

The Original Social Media Explained with Donuts by Doug Ray / Three Ships Media. #socialmediaexplained #socialdonut #facebook #pinterest #linkedin #youtube #foursquare #twitter #instagram #socialmedia #googleplus #lastfm #memes #funnypics A post shared by Doug Ray (@douglaswray) on Feb 3, 2012 at 2:21pm PST I’ve been experimenting with a few new ideas on LinkedIn lately. Of all […]

Tech Tuesday: Using a Facebook Page

With over 1.39 Billion active users, the Facebook population (if it were a country) would be the largest country on Earth. It’s astounding how integrated most of us are with Facebook. With that said, I think Facebook is an excellent way to get a starter website up for your practice. You need to have a Facebook […]

Photo courtesy of Teo via Flickr

Tech Tuesday: Technology Limits

This might seem antithetical to the category of “Tech Tuesday,” but I think all good strategies have to include limits for how you’re going to implement them. The same is true for our personal lives as it is for business: Getting sidetracked with technology is an easy trap. We can spend too much time in virtual […]

Marketing for the Long Haul

I’d furnished my office, printed my business cards, and met with several potential referral sources. It was my first full week in private practice, and I had no idea when my first client would call and set an appointment. In those first few weeks and months, I spent a lot of time making sure all my marketing […]

Why I Use Social Media

Last week Caleb shared some compelling reasons why he does not use social media. He makes some very good points that are worth your time to read and consider. I’m on the other side of the fence on this issue and want to share a few reasons for why I think it’s good idea to integrate this […]

Why I don’t use Social Media

There are plenty of reasons that a small business/private practice can benefit from social media. I am not sure I know what they all are. I assume that they have something to do with getting your brand recognized and known. But, what I do know is that social media is not part of my marketing […]